OUR HISTORY
ESTABLISHED BY ENTREPENEUR, MUSIC INDUSTRY VETERAN AND INNOVATOR TENA CLARK
Tena Clark is CEO/Chief Creative Officer for DMI Music & Media Solutions, the company she envisioned over 20 years ago. As creative pioneers DMI was at the forefront of entertainment and music marketing. From creating a brand’s unique sound and driving audio strategy, to developing a brand campaign around a major entertainment property, DMI’s media solutions helped connect brands to their consumer through the power of music.
OUR MISSION
NO RANDOM ACTS OF MUSIC
Brands use music every day without implementing a cohesive music strategy. Without a strategy a brand is just committing random acts of music.
MUSIC STRATEGY
In-Store
Music
Promotions
Email/CRM
Events
Social Media
Advertising
Website/Digital Content
soundDNA®
DMI'S UNIQUE APPROACH
MOVE MUSIC BEYOND A TACTIC
soundDNA® PROCESS
AUDIO BRANDING
YOU CAN ONLY BE HEARD IF YOU MAKE A SOUND. YOU CAN ONLY BE UNDERSTOOD WHEN YOU HAVE A SOUND. YOUR soundDNA® IS THE STRATEGY THAT GUIDES YOUR BRAND’S AUDIO CORRIDOR.